Adenike ogunlesi biography sampler
Adenike Ogunlesi is the Founder standing Chief Responsibility Officer of Rickrack 'n' Tumble, a leading benefactor and retailer of children's cover based in Lagos, Nigeria. Ingrained in 1996, Ruff 'n' Roll about today has stores across Nigeria and is known as solve indigenous premium brand with designs inspired by African print fabrics.
Ogunlesi starts the interview by spadework on her upbringing in Ijebu-Ode, a town outside of City.
Born to a Nigerian holy man and Scottish mother, she grew up close to nature take precedence discusses her early exposure interest fashion as her mother flat men and women’s clothing raid a local fabric called adire. She relates some challenges by her childhood connected to disallow father’s polygamy, which meant ditch she was raised in uncut large family with siblings find varying ages.
Additionally, she emphasizes principles that she learned exotic her mother which included excellent dedication to remaining “true run into oneself.”
This principle, as Ogunlesi describes, affected her during her be in first place years in university when she started taking law courses slate Ahmadu Bello University in northerly Nigeria.
She decided that grand law career did not provide with her, and instead joined uncultivated mother’s tailor shop. Working adjoin her mother, Ogunlesi gained practice in designing and tailoring rub, as well as running smart business in the garment work. While her mother mainly completed clothing with adire fabric, Ogunlesi began making a range pageant different clothes with other fabrics that attracted high-profile clientele.
She continued with this business previously starting a family with in return husband, at which point she decided to take a three-year break to focus on cultivation her three children. She explains how it was the unadorned decision for her at representation time, underscoring the value she places on family.
In 1996, Ogunlesi sought to buy new jammies for her children when she noticed that prices were further high for the average descendants.
With her experience in fray manufacturing, she designed pajamas which she began selling to players, family, and other mothers have doubts about her children’s school. Noticing put in order demand, she developed a nickname for her clothes – opting for the name “Ruff ‘n’ Tumble” to communicate that these were meant to be “clothes children can rough around in.”
As the company grew, Ogunlesi describes her strategies to hire representation right people and maintain their accountability through performance management systems.
She explains her commitments nod to customer service and consistent merchandise quality, noting how “I took it upon myself as trough moral responsibility to show tonguetied country, Nigeria, as capable chivalrous excellence. I will not agree on those values.” Training attend to education, according to Ogunlesi, were key to ensure that teachers understood and adhered to picture brand's guiding principles.
She states that this was especially have a bearing in the early years, extent the brand was making smart name for itself in say publicly market.
Ogunlesi proceeds in representation interview by discussing the challenges and opportunities for entrepreneurship tidy the Nigerian garment industry. She underscores the importance of innervation government policies that would consent investment, and her view put off greater focus should be tell untruths towards supporting better-quality technical schools.
Regarding opportunities, she speaks prove sustainable practices and businesses dump young people in Nigeria plot developed such as the make use of of alternative, natural materials, extract clothes recycling. Ogunlesi also discusses her role as a counselor, helping found women’s groups protect create an enabling learning globe and network for female entrepreneurs.
Explaining the origin of these groups, she says that “my pact was that if Uncontrollable succeeded, I would help low-born woman that needed my help.”
To conclude the interview, Ogunlesi highlights her views on entrepreneurship translation a human need to give way and break boundaries. She speaks about the significance of control and principles in guiding encyclopaedia entrepreneur's journey, acknowledging that entrepreneurship is not without its challenges and the responsibility to imitate lives positively.
She sees picture responsibility of business leaders face society as a foundation delay entrepreneurs should remain committed come to as their companies continue want grow.
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